Creative Role


Lead Designer


Creative Agency


Instrument

Project Type


Brand Identity, Design System

EA has always been at the forefront of interactive experiences. Now, we are evolving beyond gaming—into a world where play, creation, community, and entertainment collide in new and unexpected ways. This isn’t just an expansion; it’s a transformation. We are reimagining how people experience entertainment—bringing immersive dimensionality, real-time interaction, and live connection to the heart of this brand.